E-Commerce

Whether it's selling widgets, subscriptions, handling recurring payments, event registrations, online accounting systems, shopping carts, web stores, online contests and much, much more, Idextrus has done it.

We possess a wealth of experience since the advent of online commerce helping clients to realize their business dreams by building cost effective, highly functional, usable online systems that ensure profitability and continued growth. Don't just take our word for it, check out our client page for examples and testimonials.

Areas of expertise include:

  • Search - smart database design ensures that the exact product is never more than a keyword search away from your customers. We also are well versed with Google Search Appliance (GSA) and Searchandiser for those of you who are ready to take your e-commerce site to the next level.
  • Product Catalog - we know how to build a flexible database of your product and are experts at helping to unravel and re-organize legacy databases so that they are web ready. And if you need us to tie into your existing back office system, we can do that too!
  • Shopping Cart - smart, functional, user friendly - the shopping cart is the first psychological hurdle for your customers to cross. We change it from a hurdle to a red carpet. The comfort that you create here will be magnified throughout the checkout process and ensure that your site is profitable. We know shopping carts!
  • Customer database - making it easy for your customers to register either pre or post purchase is the first step towards making them repeat customers. Keeping their information safe and secure doesn't hurt either! We treat your customers the same way we treat you.
  • Shipping - the single most disruptive step in any e-commerce system is shipping. If you don't get this right, likelihood of abandoned carts will skyrocket. There isn't much in the shipping spectrum that we haven't dealt with. We will de-mistify this for you so that you can sell more and be more profitable. We can also tie into third party APIs (UPS, FedEx, USPS, Canada Post, etc.) to ensure that your customers are being treated just as you want them to be.
  • Payment Gateway Integration - real time transations comprise the lion share of all internet based transactions. We can tie into virtually any reputable third-party payment gateway such as Authorize.net, PayPal, PSiGate, Moneris and more. We can set up recurring payments for subscription services (one of the fastest growing facets of online commerce), enable easy refunds, credits, voids, etc.
  • Multi-tiered access - setting one entry point for all your customers and sales staff ensures that your application is streamlined. Based on user credentials, we can expose different parts of the application so that your customers can go about purchasing your widget, while your sales reps can build orders for their customers - all in the same application!
  • Reporting - all the data captured in your e-commerce application is available for reports as required. Need exports of all sales data between selected data ranges in an XLS file for import into your accounting software? Done! Want to export your customer list for sending out email newletters? Simple! Need to see which promotions worked the best over the last three holiday seasons? No sweat! If you can think it, we can build it!
  • Analytics - we've been here since Google Analytics was still called Urchin. We can get as detailed and granular as you want - and let's understand one thing, this stuff can get detailed! We currently employ Google Tag Manager (GTM) and will work in conjunction with our analytics partner Analytics Ninja to ensure that you are setting the right targets and tracking the correct data.
  • Third-party ERP integration - we understand that sometimes in order to successfully build an e-commerce application for a client, we need to tie into their existing back end systems. Thing is, we've done it. A lot! Integrating directly with SQL based systems, setting up repeated calls to enterprise systems, Sage, Epicor, RocketShipIt, Business Visions, Pervasive... If a connection can be made, we will make it. And your business will run better and more effectively because of it.

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